{
    "name": "URL Categorization Database: filtering-class to IAB 3.0 equivalence table",
    "version": "2026-07",
    "homepage": "https://urlcategorizationdatabase.com/taxonomy.php",
    "notes": "Equivalence table linking each web content filtering class in the database to the closest path in the official IAB Content Taxonomy 3.0. A handful of operational classes have no meaningful IAB counterpart and are left unmapped.",
    "mappings": [
        {
            "web_filtering_category": "Adult",
            "iab_category_path": "Sensitive Topics > Adult & Explicit Sexual Content",
            "note": "Listed among GARM/IAB sensitive topics; advertisers exclude it by default."
        },
        {
            "web_filtering_category": "Advertising/Marketing",
            "iab_category_path": "Business and Finance > Business > Marketing and Advertising",
            "note": ""
        },
        {
            "web_filtering_category": "AI / LLM Tools",
            "iab_category_path": "Technology & Computing > Artificial Intelligence",
            "note": ""
        },
        {
            "web_filtering_category": "Alcohol",
            "iab_category_path": "Food & Drink > Alcoholic Beverages",
            "note": "For ad targeting this doubles as a GARM/IAB sensitive topic."
        },
        {
            "web_filtering_category": "Arts & Entertainment",
            "iab_category_path": "Fine Art",
            "note": "Fine Art is the default; sites dominated by film, music, or TV content map to the corresponding Entertainment > Movies / Entertainment > Music / Entertainment > Television paths."
        },
        {
            "web_filtering_category": "Automotive & Transportation",
            "iab_category_path": "Automotive",
            "note": ""
        },
        {
            "web_filtering_category": "Blogs/Personal Sites",
            "iab_category_path": "Hobbies & Interests > Content Production",
            "note": "In the database, blogs usually receive the IAB label of their main subject; this row covers the untyped remainder."
        },
        {
            "web_filtering_category": "Business",
            "iab_category_path": "Business and Finance > Business",
            "note": ""
        },
        {
            "web_filtering_category": "CDN / Hosting / Infrastructure",
            "iab_category_path": "Technology & Computing > Computing > Internet > Web Hosting",
            "note": ""
        },
        {
            "web_filtering_category": "Cloud Storage / File Hosting",
            "iab_category_path": "Technology & Computing > Computing > Data Storage and Warehousing",
            "note": ""
        },
        {
            "web_filtering_category": "Community Sites",
            "iab_category_path": "Technology & Computing > Computing > Internet > Social Networking",
            "note": ""
        },
        {
            "web_filtering_category": "Computers & Technology",
            "iab_category_path": "Technology & Computing",
            "note": ""
        },
        {
            "web_filtering_category": "Cryptocurrency",
            "iab_category_path": "Business and Finance > Economy > Currencies",
            "note": ""
        },
        {
            "web_filtering_category": "Dating",
            "iab_category_path": "Family and Relationships > Dating",
            "note": ""
        },
        {
            "web_filtering_category": "Developer Tools / Code Hosting",
            "iab_category_path": "Technology & Computing > Computing > Computer Software and Applications",
            "note": ""
        },
        {
            "web_filtering_category": "Education/Reference",
            "iab_category_path": "Education",
            "note": ""
        },
        {
            "web_filtering_category": "Email and Messaging",
            "iab_category_path": "Technology & Computing > Computing > Internet > Email",
            "note": ""
        },
        {
            "web_filtering_category": "File Sharing/P2P",
            "iab_category_path": "Technology & Computing > Computing > Internet",
            "note": "Sensitive Topics > Online Piracy applies when the service is piracy-oriented."
        },
        {
            "web_filtering_category": "Financial Services",
            "iab_category_path": "Personal Finance",
            "note": "Business and Finance > Industries > Financial Industry fits B2B providers better than the consumer path."
        },
        {
            "web_filtering_category": "Food & Drink",
            "iab_category_path": "Food & Drink",
            "note": ""
        },
        {
            "web_filtering_category": "Forums / Message Boards",
            "iab_category_path": "Technology & Computing > Computing > Internet > Social Networking",
            "note": ""
        },
        {
            "web_filtering_category": "Freeware/Software",
            "iab_category_path": "Technology & Computing > Computing > Computer Software and Applications > Shareware and Freeware",
            "note": ""
        },
        {
            "web_filtering_category": "Gambling",
            "iab_category_path": "Sports > Poker and Professional Gambling",
            "note": "Treated as a sensitive vertical by IAB/GARM; brick-and-mortar casino domains map to Attractions > Casinos & Gambling."
        },
        {
            "web_filtering_category": "Gaming",
            "iab_category_path": "Video Gaming",
            "note": ""
        },
        {
            "web_filtering_category": "Government & Legal",
            "iab_category_path": "Law",
            "note": "Split in practice: Politics > Civic affairs covers government portals, Business and Finance > Industries > Legal Services Industry covers legal practices."
        },
        {
            "web_filtering_category": "Hate/Discrimination",
            "iab_category_path": "Sensitive Topics > Hate Speech and Acts of Aggression",
            "note": "A GARM brand-unsafe class."
        },
        {
            "web_filtering_category": "Health & Medicine",
            "iab_category_path": "Medical Health",
            "note": ""
        },
        {
            "web_filtering_category": "Home & Garden",
            "iab_category_path": "Home & Garden",
            "note": ""
        },
        {
            "web_filtering_category": "Illegal Drugs",
            "iab_category_path": "Sensitive Topics > Illegal Drugs, Tobacco, eCigarettes, Vaping, Alcohol",
            "note": "A GARM brand-unsafe class."
        },
        {
            "web_filtering_category": "Job Search/Careers",
            "iab_category_path": "Careers > Job Search",
            "note": ""
        },
        {
            "web_filtering_category": "Lingerie/Swimsuits/Intimate Apparel",
            "iab_category_path": "Style & Fashion > Women's Fashion > Women's Clothing > Women's Intimates and Sleepwear",
            "note": ""
        },
        {
            "web_filtering_category": "Malware / Phishing / Suspicious",
            "iab_category_path": "Sensitive Topics > Spam or Harmful Content",
            "note": "Security-only class with no advertising-taxonomy analogue."
        },
        {
            "web_filtering_category": "Marketplaces / Classifieds / Auctions",
            "iab_category_path": "Shopping",
            "note": ""
        },
        {
            "web_filtering_category": "Military",
            "iab_category_path": "War and Conflicts",
            "note": "Contractor and supplier domains map to Business and Finance > Industries > Defense Industry."
        },
        {
            "web_filtering_category": "News/Media",
            "iab_category_path": "Business and Finance > Industries > Media Industry",
            "note": "Version 3.0 of the IAB taxonomy classifies news per article rather than per site, leaving Media Industry as the closest domain-level equivalent."
        },
        {
            "web_filtering_category": "Online Banking",
            "iab_category_path": "Personal Finance > Consumer Banking",
            "note": ""
        },
        {
            "web_filtering_category": "Parked / For-Sale Domains",
            "iab_category_path": "",
            "note": "Unmapped by design: a parked page has no content for the IAB taxonomy to describe."
        },
        {
            "web_filtering_category": "Pets & Animals",
            "iab_category_path": "Pets",
            "note": ""
        },
        {
            "web_filtering_category": "Podcasts",
            "iab_category_path": "Entertainment",
            "note": "Podcast platforms lack a dedicated IAB 3.0 node; episode subjects drive per-content classification."
        },
        {
            "web_filtering_category": "Political",
            "iab_category_path": "Politics",
            "note": ""
        },
        {
            "web_filtering_category": "Real Estate",
            "iab_category_path": "Real Estate",
            "note": ""
        },
        {
            "web_filtering_category": "Religion & Spirituality",
            "iab_category_path": "Religion & Spirituality",
            "note": ""
        },
        {
            "web_filtering_category": "Remote Access Tools",
            "iab_category_path": "Technology & Computing > Computing > Computer Software and Applications",
            "note": "A class enterprises often gate behind explicit approval."
        },
        {
            "web_filtering_category": "Restaurants & Dining",
            "iab_category_path": "Food & Drink > Dining Out",
            "note": ""
        },
        {
            "web_filtering_category": "Science",
            "iab_category_path": "Science",
            "note": ""
        },
        {
            "web_filtering_category": "Search Engines & Platforms",
            "iab_category_path": "Technology & Computing > Computing > Internet > Search",
            "note": ""
        },
        {
            "web_filtering_category": "Shopping",
            "iab_category_path": "Shopping",
            "note": ""
        },
        {
            "web_filtering_category": "Social Networking",
            "iab_category_path": "Technology & Computing > Computing > Internet > Social Networking",
            "note": ""
        },
        {
            "web_filtering_category": "Sports & Recreation",
            "iab_category_path": "Sports",
            "note": ""
        },
        {
            "web_filtering_category": "Streaming Media",
            "iab_category_path": "Entertainment",
            "note": "Service type decides the mapping: Entertainment > Movies, Entertainment > Television, or Entertainment > Music."
        },
        {
            "web_filtering_category": "Tobacco",
            "iab_category_path": "Sensitive Topics > Illegal Drugs, Tobacco, eCigarettes, Vaping, Alcohol",
            "note": "A GARM brand-unsafe class."
        },
        {
            "web_filtering_category": "Travel",
            "iab_category_path": "Travel",
            "note": ""
        },
        {
            "web_filtering_category": "URL Shorteners",
            "iab_category_path": "Technology & Computing > Computing > Internet",
            "note": "The redirect hides the target, which is why policies treat the class cautiously."
        },
        {
            "web_filtering_category": "Violence",
            "iab_category_path": "Sensitive Topics > Death, Injury, or Military Conflict",
            "note": "A GARM brand-unsafe class."
        },
        {
            "web_filtering_category": "VPN / Proxy / Anonymizers",
            "iab_category_path": "Technology & Computing > Computing > Information and Network Security",
            "note": "Standard block entry in managed-network policies."
        },
        {
            "web_filtering_category": "Weapons",
            "iab_category_path": "Sensitive Topics > Arms & Ammunition",
            "note": "A GARM brand-unsafe class."
        },
        {
            "web_filtering_category": "Web-based Applications",
            "iab_category_path": "Technology & Computing > Computing > Computer Software and Applications > Web Conferencing",
            "note": "Falls through to a more precise IAB software path whenever the tool type is known."
        },
        {
            "web_filtering_category": "Webinars/E-learning",
            "iab_category_path": "Education > Online Education",
            "note": ""
        }
    ]
}